PLS, a leader in the FinTech space, needed a new customer-facing web application for their car dealerships that integrated seamlessly with their inventory management system. We were able to build them a scalable, user-friendly application that supports their various brick-and-mortar locations. As a result, their sales increased by 75% on average across all of their dealerships.
PLS had two challenges to solve that were impacting sales.
The first was that PLS was having to manually integrate their Automotive Management Service (AMS) of their inventory into the website. This wasted a ton of time and led to inconsistencies across the website and a broken experience for their customers.
The second challenge was that most of PLS’s customers access their services from mobile devices. However, the old website was not designed to support multiple screen sizes which resulted in poorly displayed images, high drop-off rates, low engagement and impacting sales.
TangoCode built www.plsauto.com and its CMS (Content Management System) from scratch with the vision of responsive design to make this site work and look great regardless the device you were using. The solution also took into account the ability to show users content and inventory depending of users location since the site supports multiple dealerships across the country.
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